19 September 2019

Isabel Manns SS20

Isabel Manns SS20
 
While the world debates the environmental impact of consumerism and fast fashion, British womenswear label Isabel Manns seeks to provide sustainable design with reversible garments that are made to last a lifetime. In the bright and airy presentation space of Victoria House, floral fabrics in a swathe of reds, purples, pinks and blues have been consciously and economically cut to create classic styles with minimal waste, of which said few off-cuts are displayed like vibrant stalagmites rising from the floor.

Between these and models stood on white pedestals are three washing lines airing the breadth of Isabel's 1960s-inspired collection, which reminds us that beyond the seasonal disposition and luxury labels of London Fashion Week, these are clothes to be worn and loved. The garments are reversible as mentioned, each featuring a plain and printed side that offers the wearer two separate looks in one - although I'm embarrassed to say this did not become apparent to me until long after wondering why the models were contually hitching up their dresses!

Available online and from independent designer boutique Wolf & Badger, Isabel's eponymous label is a bright and beautiful example of designers' shared aspiration towards a sustainable fashion industry. I only hope we as consumers can follow suit and allow such collections to fulfil their timeless quality as intended.

Isabel Manns SS20 Isabel Manns SS20 Isabel Manns SS20 Isabel Manns SS20 Isabel Manns SS20 Isabel Manns SS20 Isabel Manns SS20 Isabel Manns SS20 Isabel Manns SS20

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